Building a business isn’t just about systems. It’s about values, people, and what you’re willing to stand for.
Each episode of Bearing It All brings you vulnerable conversations with bold entrepreneurs navigating what it means to grow a company without losing your soul.
If you’re here for honesty without the gloss, stories about leadership beyond profit, and building teams that thrive, hit play.
Our Sixth Episode
From Farm to Future: How Fear Became Her Roadmap
Join Kate Ginsberg, Queen of To Do’s founder and CEO, for another episode of Bearing It All, the podcast where entrepreneurs get real about the messy, meaningful, and deeply human side of business.
In this episode, Kate sits down with Heather Emerson, founder and CEO of Offshore Launch, to talk about what happens when your identity is wrapped up in your business, and what it takes to rebuild when that business ends. Heather shares her journey from running a multimillion-dollar farm-to-table company during COVID to launching a virtual staffing agency grounded in people-first values.
If you’ve ever asked “Who am I without my business?,” this episode is for you.
"Fear is your roadmap."
“I didn’t want to start another business. But once I wrote down that fear was the only thing holding me back, I knew I had to.”
— Heather Emerson
About Heather Emerson
Heather Emerson is the founder and CEO of Offshore Launch, a virtual staffing company that helps U.S.-based businesses hire reliable, remote assistants from the Philippines. A serial entrepreneur with a strong operations and sales background, Heather previously co-founded a thriving farm-to-table meal delivery service that weathered the pandemic and served major Texas metros.
Named to Forbes Next 1000 and Austin Under 40, Heather is known for building businesses that blend strategy with heart. After closing her first company in 2022, she leaned into what she does best, which is solving real problems for real people. She, then, created Offshore Launch to support small businesses looking for affordable, high-quality virtual help.
“It’s not about the idea anymore. It’s about how you execute and who you serve along the way.”
— Heather Emerson
Meet Your Host: Kate Ginsberg
Kate Ginsberg is not just the founder and CEO of Queen of To Do, she's a trailblazer in the art of radical self-care through delegation. As the driving force behind Bearing It All, Kate brings a refreshing honesty to the entrepreneurial journey, proving that trying to do it all isn’t a badge of honor, it's a recipe for burnout.
Her journey is a testament to the belief that rest is not a luxury, but a necessity. Kate founded Queen of To Do on the understanding that when you give yourself permission to lean on expert help, you're not just lightening your load; you're reclaiming the ultimate luxury: time. Time to think, to create, and to live life fully.
Whether she’s sharing candid stories on Bearing It All or teaching her team of personal assistants about empowering clients to find balance, Kate shows that embracing delegation is the radical self-care move every entrepreneur deserves.
Ready to see how taking the weight off your shoulders can lead to a richer, more connected life?
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